If you have ever bought a Windows based computer at a consumer outlet, you probably noticed the "bloatware" that is preinstalled on your new machine. Not only does it clog up your new hard drive, but it slows down that fast processor that you paid extra for. Even if you choose to uninstall these uninvited guests you are faced with a monotonous and time consuming task. Not very tuned in, is it?
A friend sent a NY Times article to me today discussing a new service that Best Buy is offering. For $30, their Geek Squad will remove all the unwanted software from your new machine. Brilliant! Yes, it is driving the tuned out computer manufacturers and software companies crazy, but Best Buy is doing what is right for the customer. What a concept!
The last two sentences of the article show that Best Buy (and Geek Squad) "get it."
Mr. Stephens of Geek Squad says he agrees with H. P. that the future is in allowing computer buyers to choose and download what they want. But he said he believed Best Buy, not H. P., was in the best position to help people choose what works for them because, he argued, the in-store technicians are in closest contact with them.
"Geek Squad agents have one thing over Apple and Microsoft engineers. We spend most of the day talking to people," he said.
